Google is a fantastic system. Its principles are elegant in their simplicity and the technology actually works (few companies can claim both of these attributes simultaneously).
A co-worker of mine has a theory that Google is the new god. He points out that while god tends to be vague and require patience of his followers, Google gives straight answers. Google is truly without gender, unlike god, who claims to be, but is clearly a man. In a loose humanist manner, Google, as the window to the collective knowledge of humanity (if you could bestow such a title on the web), is a reflection of god in ourselves.
Up to this point in history, god has had a monopoly on judgment. Now, though, instead of thinking twice about your questionable actions in light of potential eternal damnation, you must think twice about committing your words to the permanent Google record. Google records all. Google remembers all (even after it’s gone from the original site).
For example, if I make a comment on this site about my workplace and a client searches for information on my company, they will likely find my comments. Everywhere I post a comment on the web and use my real name (which I most often do) I leave a mark that can easily be found by a future employer.
Google is god and big brother and I love it.